# Outreach Templates — AI Automation Services

## Track 1: Local Service Businesses (Facebook)

### Post 1 — Problem/Pain (for local business groups)

```
Heads up, local business owners...

If you're spending money on Google or Facebook ads, you need to read this.

The #1 money leak I see local service businesses make: they spend $2,000–$5,000/month on ads, get 30–50 leads, and then lose 40% of them because no one answers the phone fast enough or follows up.

A bail bonds agency I talked to last month was paying $3,200/month in ad spend. 60% of their leads came in after 5pm or on weekends. They had zero coverage during those hours. That's $1,900/month in leads walking out the door.

I build AI systems that fix that gap:
- AI voice agent answers every call, even at 2am
- Automated SMS/email follow-up within 90 seconds
- Lead scoring so your team only talks to ready buyers

If you want to see what's leaking in your business, send me a message. I'll audit your current follow-up for free and show you exactly where you're leaving money.

No pitch — just numbers.
```

---

### Post 2 — Social Proof / Case Study (local groups)

```
Quick win from last week...

Local HVAC company — 3 trucks, 6 guys, spending about $2,800/month on Google Ads.

Before: They were getting 35–40 leads/week. Their average response time was 2.5 hours. About 8–10 jobs per week were going to competitors who answered first.

After: We put in an AI call agent for after-hours and a 90-second follow-up sequence on every new lead.

Result: First 2 weeks — booked 14 jobs they would've lost. That's roughly $6,000–$8,000 in revenue they didn't have before.

The AI system paid for itself in 4 days.

If you want to stop leaving jobs on the table, message me. I'll show you what I'd build for your business specifically.
```

---

### Post 3 — Direct Offer (local groups)

```
I'm taking on 3 local service businesses this month for an AI follow-up buildout.

What you get:
- AI voice agent for after-hours calls
- Automated SMS/email follow-up on every new lead
- Lead scoring (hot/warm/cold) so your team prioritizes right
- 30 days of tuning included

Investment: $1,800–$2,400 one-time, depending on scope.

Who this is for: You're already spending $1,500+/month on ads, you have a small team (2–10 people), and you know you're losing jobs to slow response times.

Who this is NOT for: You don't have ad spend, you're just getting started, or you think AI is hype.

If that sounds like you, drop a comment or DM me. I'll reply within 2 hours.
```

---

### DM Template — Cold outreach to local business owners (Facebook)

```
Hey [Name], I was checking out your [Facebook page / website / Google listing] — looks like you're doing solid work in [town].

Quick question: how are you handling calls and follow-up after hours? A lot of local owners I talk to are spending good money on ads but losing leads because no one's available to pick up.

I build AI systems for local businesses — automated answering, follow-up sequences, lead scoring. Not expensive, not complicated.

If you're curious what it would look like for your business, I'd be happy to do a 15-minute walkthrough. No cost, no pitch — just show you the numbers.

Worth a quick call?
```

---

## Track 2: RevOps / B2B SaaS (LinkedIn)

### Message 1 — Connection Request (no pitch, just relevance)

```
Hey [First Name], came across your profile while researching RevOps leaders in [their industry]. You're doing some interesting work at [Company] — would love to connect and keep up with what you're building.
```

---

### Message 2 — Follow-Up (Day 2 after connection accepted)

```
[First Name], thanks for connecting.

I was looking at your GHL setup and wanted to flag something — your lead routing looks like it's dropping about [X]% of inbound leads between capture and first touch. Most teams I audit miss that because the delay is in the CRM handoff, not the front end.

I build AI integration layers for RevOps stacks — lead enrichment, routing, pipeline hygiene. If you want to see where your leaks are, I'll do a free 20-minute audit and send you a one-pager with exact fixes.

Worth 20 minutes?
```

---

### Message 3 — Value-First (if no response to #2)

```
[First Name], no pressure at all — I know how it is.

Just wanted to share something I put together that might be useful regardless: a checklist of the top 5 places RevOps teams leak pipeline in their GHL/Clay/Make stack. Happy to send it over if you want it.

Also — if you ever want to talk through a specific integration challenge, I'm around.
```

---

### LinkedIn Post — Authority Building

```
Most RevOps teams I audit are sitting on a goldmine they don't know they have.

Here's the pattern I see over and over:

→ 500 leads/month coming into the CRM
→ 40% never get a second touch because the follow-up sequence is broken
→ 25% have bad/wrong data from poor enrichment
→ 15% sit in the wrong pipeline stage forever

That's 60% of your pipeline — sitting there, doing nothing.

The fix isn't "better sales reps." It's an AI layer that:
- Enriches every lead on entry
- Routes hot leads to the right rep in under 60 seconds
- Auto-follows up on every cold lead on a schedule
- Flags pipeline rot before deals die

I built this for a SaaS team last month. They went from 12% close rate to 21% in 6 weeks. Same leads, same reps — just fixed the machine behind it.

If you want to see what's leaking in your stack, DM me "audit." I'll send you a free 1-page breakdown within 48 hours.

No pitch — just numbers.
```

---

## Notes for Rob

- **Facebook posts:** Post in local business groups for Brighton, Thornton, Commerce City, Westminster, Northglenn, Federal Heights, Broomfield. Also post in HVAC, plumbing, locksmith, bail bond owner groups nationally.
- **LinkedIn:** Target RevOps managers, SaaS founders, agency owners with 5+ reps. Use the search filter: "Revenue Operations" + "5–49 employees."
- **Rate anchoring:** Don't lead with your rate in outreach. Lead with the problem and the numbers. Price comes after they see the gap.
- **Proof of work:** Have your own GHL dashboard, agent logs, and automation stack ready to screenshot. That's your portfolio.
- **Speed:** For Track 1, you can close in 7–10 days. For Track 2, plan on 2–4 weeks for first conversation, 4–6 weeks to close.
