[
  "Marketing Solution Architect",
  "end-to-end technical design",
  "data flows",
  "system integration requirements",
  "process frameworks",
  "marketing automation",
  "Salesforce CRM",
  "Marketo",
  "Pardot",
  "lead scoring",
  "audience segmentation",
  "data architecture",
  "data-layer design",
  "data synchronization",
  "data quality",
  "campaign tracking and tagging",
  "attribution modeling",
  "technical and data requirements",
  "Business Requirements Documents",
  "data-flow documentation",
  "system logic",
  "cross-functional requirements",
  "troubleshooting",
  "AI",
  "CDP",
  "ETL",
  "Sitecore",
  "Copilot",
  "executive presence"
]