[
  "experience architecture",
  "site structure",
  "navigation logic",
  "cross-journey wayfinding",
  "audience segmentation frameworks",
  "dynamic content rules",
  "personalized journeys",
  "Adobe Target",
  "Optimizely",
  "AEM",
  "ContextHub",
  "Targeted Content",
  "A/B and multivariate testing",
  "engagement",
  "conversion lift",
  "pipeline influence",
  "Adobe Analytics",
  "Google Analytics",
  "Tableau",
  "Marketo",
  "Salesforce",
  "6sense",
  "Demandbase",
  "B2B buyer journeys",
  "multi-stakeholder purchase dynamics",
  "SEO strategy",
  "Claude Code",
  "n8n",
  "Zapier",
  "MCP connectors"
]