# Reference — "One Town. One Agency." landing page (RRR / The Premium Line), session 2026-08-09

## Prompt artifacts (VPS)
- `/root/.hermes/work/ghl/PROMPT-claude-GHL-funnel-page.md` — THE live spec (GHL-native build). Send to Claude → returns section blueprint → Rob builds in a GHL Funnel step.
- `/root/.hermes/work/ghl/PROMPT-claude-landing-page.md` — standalone-HTML variant (custom JS 3-state auto-flip clock). REFERENCE ONLY as of 2026-08-09; Rob chose the GHL-native path. Don't let the two drift — if the offer changes, update the GHL spec first.

## Offer terms (locked)
- Name: "One Town. One Agency." (canonical from 2026-08-09; replaces "The Brighton Solo"/"Solo" everywhere). Product: The Premium Line, a Real Results Ready LLC system.
- $497/mo Charter rate locked for life · first month free ($497) · setup free ($1,500) · script tuning free · end-of-month review free ($500) · Answered-or-Free Guarantee: 30 real intakes in 30 days or month two free ("real intake" = person calling about the service who leaves name + callback; wrong numbers/telemarketers/hang-ups don't count).
- Exclusivity line: "The first to sign claims your town for as long as the service runs. If a competitor ever gets something like this, they didn't get it from me."
- Countdown deadline: Friday 2026-08-14 23:59 Denver = `2026-08-14T23:59:59-06:00` (MDT — summer offset; check DST if reused).

## Form lists (locked this session)
- Verticals (8): Bail Bonds · Water Mitigation & Restoration · Emergency HVAC · Locksmiths · Towing & Roadside · Sewer & Drain Emergency · Well Pump Service · Emergency Electrical
- Towns (7, Henderson + Lochbuie dropped as too small): Brighton · Thornton · Commerce City · Westminster · Northglenn · Federal Heights · Broomfield

## RRR site brand tokens (extracted from production CSS 2026-08-09 — realresultsready.com)
Homepage is a JS app shell (~6KB HTML, no inline styles); real tokens live in `/assets/index-Ctx98DU8.css` (Tailwind + shadcn, HSL custom properties):
- Font: **Inter** (Google Fonts import, wght 400–800) for headings AND body.
- Primary / CTA: `--primary` = hsl(221 83% 53%) = **#2563EB**; CTA gradient `--gradient-cta` = #2563EB → hsl(221 83% 43%) ≈ **#1D4ED8**.
- Hero/section bg: `--gradient-hero` = white → hsl(210 40% 96%) ≈ **#EFF6FB** (light, airy).
- Accent: `--gold` = hsl(43 96% 56%) ≈ **#FACC15** (site's amber — NOT the print-flyer #E8893A).
- Surfaces: white/light cards, `--radius: .75rem`, soft box-shadows. Body ink near-black (#111/#2a2a2a), muted gray for secondary.
- Extraction recipe: curl homepage → find `/assets/index-*.css` → grep custom properties (`--[a-z-]+: ...`) + `@import fonts.googleapis` + `font-family:` → convert HSL triplets to hex.

## GHL constraint notes from this session
- Rob asked for the clock to stop ONLY when a client completes a purchase after "Claim Now." Native Countdown can't do trigger-stops → spec the stop as a page swap: purchase/order-form workflow redirects to a CLAIMED variant page with no clock. Operator manually preps the CLAIMED duplicate.
- OPEN DECISION (Rob hadn't answered at session end): Option A = real GHL checkout (order form, $497 first payment; purchase drives CLAIMED swap automatically) vs Option B = info claim-form (microcopy: "Submitting does NOT lock your town — a signature does"; CLAIMED swap is manual after signing). Spec currently written for B.
- Also pulled down in this session: the site's old 3-bucket pricing ($197 Voice / $297 Website / $497 Outreach) is being retired in favor of the single $497 Premium Line offer + $497 Call Capture Review diagnostic; "Test Drive Your Job Booking" sticky + "Book a Call" CTAs replaced by "Lock In Your Industry & Town Now."

## Scope-discipline correction (verbatim signal)
Rob, on me investigating demo-line/workflow readiness during a landing-page-only task: "why do we care about the demo tonight, we aren't using it now either, why muddy the water with it for tonight." → Rule: page-build tasks stay on the page. One-line flag max for adjacent assets.